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Daily Archives: March 1, 2011
Users, Stakeholders and User Experience
Primary users: Residents and commuters with no specific interest in the Spoorzone area Secondary users: Regular visitors of the Spoorzone area (launching pad), construction workers User experience (UX): Attract and involve the primary users with the transformation Spoorzone area with … Continue reading
Posted in Uncategorized
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Life interactive billboard
To create more awareness for Safety on the streets, people in Amsterdam and Rotterdam were confrontated with an life billboard. Look at this film on youtube:
Posted in Background information
Tagged Advertising, Background information, Inspiration, Ivo, Outdoor, Phase 2
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Creative Outdoor Advertising
One way of attracting people towards a location is by making use of creative Outdoor Advertising. This post features several interesting advertisements.
Posted in Background information
Tagged Advertising, Background information, Inspiration, Ivo, Outdoor, Phase 2
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