Daily Archives: March 1, 2011

Users, Stakeholders and User Experience

Primary users: Residents and commuters with no specific interest in the Spoorzone area Secondary users: Regular visitors of the Spoorzone area (launching pad), construction workers User experience (UX): Attract and involve the primary users with the transformation Spoorzone area with … Continue reading

Posted in Uncategorized | Leave a comment

Life interactive billboard

To create more awareness for Safety on the streets, people in Amsterdam and Rotterdam were confrontated with an life billboard. Look at this film on youtube:

Posted in Background information | Tagged , , , , , | Leave a comment

Creative Outdoor Advertising

One way of attracting people towards a location is by making use of creative Outdoor Advertising. This post features several interesting advertisements.

Posted in Background information | Tagged , , , , , | Leave a comment